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View Diary: EPIC FAIL: Romney Is Buying "I'm Similar to You" Ad Space on Twitter (31 comments)

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  •  His campaign staff simply does not understand (6+ / 0-)

    how the medium is used effectively.

    And this is no small point: Twitter, and other media, are essential to connecting both with constituents and potentially interested parties.

    Ambassador Rice recently spoke about -- in seriousness -- how Twitter was becoming essential to her diplomacy.

    I'm "THE" Troubadour," and not "Troubadour" without the article. We're different people here at DK :)

    by David Harris Gershon on Wed Sep 26, 2012 at 12:10:01 PM PDT

    [ Parent ]

    •  Can't get any young people to work for them? (1+ / 0-)
      Recommended by:

      I'm not on Twitter (yet, probably) but if you're going to use it, you need someone savvy on the culture of Twitter and how it works. Same as advertising on Monday Night Football -- there's an etiquette for that context.

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