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View Diary: NRA's Twitter account goes silent after CT shooting, Facebook page taken down (300 comments)

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  •  Why The NRA Sites Went Dark... (14+ / 0-)

    To the main topic of this diary, I'd like to add another perspective on the NRA web pages being taken down.

    As a former Advertising, PR and Marketing exec, I expect this is part of the NRA's "disaster preparedness plan".  (For another industry example, when there is a major airline crash, you probably don't notice but airline ads disappear from television, newspapers and anywhere they can pull their ads in short notice.  Lots of business reasons for that.)

    The NRA is a sophisticated business.  They surely had this plan in place in the event of a national level tragedy like this.

    What's next?  Watch as their PR folks kick into high gear. You will see surrogates and spokespeople driving their talking points on television.  You will see Op-Eds written by their front people.  You will see Letters to the Editors and articles gleaned from press releases written by their PR agencies.  You won't see it but there will be tons of communication to their elected water carriers.

    They will get their websites up when they can be monitored and scrubbed to present them in their desired light.

    They are not only ready for this but they have an aggressive plan to respond to it.  It's just not the one most people would like.

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