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View Diary: The Postal Service is being systematically destroyed. (234 comments)

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  •  You said it yourself: "propped up" by direct mail (1+ / 0-)
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    Aquarius40

    Direct mail isn't cheap, and direct mailers handle a lot of the processing themselves, cutting down on the processing by USPS. USPS doesn't provide bulk mailing rates just to be nice. They do it to ensure a large volume of mail, complete with the huge amounts of postage required.

    I handle direct mail for my county Democratic Party. I know first-hand how expensive it is, even at the standard-mail presort rate. We send relevant information about the political process to voters. If we had to put a 46-cent stamp on every piece of mail, we'd have to abandon our mailing program--and doing so would be to the detriment of our local candidates.

    •  If you wanted to CALL people (0+ / 0-)

      to deliver this relevant information about the political process to voters, you would have to adhere to the federal mandate respecting citizens' wishes to NOT receive those calls.

      Why a discount rate to send out unsolicited information that happens to be written on a piece of paper?

      Now actually this specific example is not true, political calls like you describe are still allowed despite the Do Not Call registry (though many people are lobbying for that loophole to be shut down). But okay... create the same exceptions.  You are still allowed to send unsolicited mail to people for political reasons, to current or recent customers, etc. and you can do so at a reduced rate.

      But the mass dead-tree spamming gets STOPPED.  That would still take a huge chunk out of the daily volume of mail the USPS carries.

      Красота спасет мир --F. Dostoevsky

      by Wisper on Thu Feb 07, 2013 at 08:54:14 AM PST

      [ Parent ]

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