It's Answers in Genesis, so don't act surprised.
Answers in Genesis is a generally horrible place, but their main focus is combating the teaching of the theory of evolution. However, the site occasionally engages in fear mongering on other issues such as embryonic stem cell research, religious freedom, and of course, Godlessness, as seen above.
The image of the kid was taken from a video advertisement they released in 2007:
SPEAKER: If you don't matter to God, you don't matter to anyone.
I'll definitely be donating to an atheist bus & billboard campaign today.