Skip to main content

South Carolina Governor Mark Sanford wipes his eyes as he speaks to the media about his trip to Buenos Aires, Argentina and admits to an extramarital affair at the State House in Columbia, South Carolina, June 24, 2009. Governor Sanford said on Wednesday
Mark Sanford, past and, we hope, future
A flailing Mark Sanford is trying to score himself some points with a new ad tying Elizabeth Colbert Busch, his Democratic opponent in the upcoming special election in South Carolina's 1st Congressional District, to Big Labor, that perpetual and mythical boogeyman of the right.
The ad plays video of Colbert Busch saying "The voices of the union are not being heard and I promise to be that voice for you."

"That's Elizabeth Colbert Busch fighting for big labor," the ad's narrator says. "Colbert Busch is funded by labor union special interest money, even the one trying to shut down Boeing. In Congress she'll return the favor."

Yes, "big labor" in the state with the third-lowest union density in the country—just 3.3 percent of South Carolina workers are in unions. The fact that labor isn't big at all in South Carolina may make it a more potent attack, since fewer people will be able to identify unions with friends, family and neighbors who are union members. But it makes it an especially ridiculous frame to use. Then again, the claim that a union is "trying to shut down Boeing" shows how concerned with the truth Sanford is here. After all, the man has trespassing charges to distract voters from.

In fact, it's possible that few voters will ever see this ad. David Nir points out that:

[T]here are two notable differences between this spot and Sanford's first. For one, the commercial he aired last week was partly paid for by the South Carolina Republican Party. This one isn't, indicating that yet another Republican group has backed away from him.

For another, Sanford and the SCGOP publicly shared the size of their earlier buy, even though it was for a not-especially-impressive $100,000. This time, there's no word on the size of the buy, which makes me wonder if this is a relatively small purchase mostly aimed at earning free media. I certainly wouldn't be surprised if Sanford's fundraising is disappearing along with his outside support.

Desperate man, weak ploy—that looks increasingly likely to be the story of the final weeks of Sanford's campaign.

Originally posted to Daily Kos Labor on Tue Apr 23, 2013 at 12:49 PM PDT.

Also republished by In Support of Labor and Unions and Daily Kos.

Your Email has been sent.
You must add at least one tag to this diary before publishing it.

Add keywords that describe this diary. Separate multiple keywords with commas.
Tagging tips - Search For Tags - Browse For Tags


More Tagging tips:

A tag is a way to search for this diary. If someone is searching for "Barack Obama," is this a diary they'd be trying to find?

Use a person's full name, without any title. Senator Obama may become President Obama, and Michelle Obama might run for office.

If your diary covers an election or elected official, use election tags, which are generally the state abbreviation followed by the office. CA-01 is the first district House seat. CA-Sen covers both senate races. NY-GOV covers the New York governor's race.

Tags do not compound: that is, "education reform" is a completely different tag from "education". A tag like "reform" alone is probably not meaningful.

Consider if one or more of these tags fits your diary: Civil Rights, Community, Congress, Culture, Economy, Education, Elections, Energy, Environment, Health Care, International, Labor, Law, Media, Meta, National Security, Science, Transportation, or White House. If your diary is specific to a state, consider adding the state (California, Texas, etc). Keep in mind, though, that there are many wonderful and important diaries that don't fit in any of these tags. Don't worry if yours doesn't.

You can add a private note to this diary when hotlisting it:
Are you sure you want to remove this diary from your hotlist?
Are you sure you want to remove your recommendation? You can only recommend a diary once, so you will not be able to re-recommend it afterwards.
Rescue this diary, and add a note:
Are you sure you want to remove this diary from Rescue?
Choose where to republish this diary. The diary will be added to the queue for that group. Publish it from the queue to make it appear.

You must be a member of a group to use this feature.

Add a quick update to your diary without changing the diary itself:
Are you sure you want to remove this diary?
(The diary will be removed from the site and returned to your drafts for further editing.)
(The diary will be removed.)
Are you sure you want to save these changes to the published diary?

Comment Preferences

Subscribe or Donate to support Daily Kos.

Click here for the mobile view of the site