Skip to main content

The Media Research Center, Brent Bozell's longtime grift that monitors and lies about liberal bias in the media, is pissed that major radio station owner Cumulus Media did not give Sean Hannity everything he wanted in contract negotiations.

The MRC believes Hannity's take, that he is leaving Cumulus of his own accord, because of the chain's mismanagement.

According to data allegedly obtained by MRC, major market Cumulus stations have lost about 50 percent of the 25-54 demographic in less than two years.

But maybe it's not Cumulus' fault, maybe people in the money demo have just tired of wingnut radio, with its endless, fact-free demonization of President Obama and other Democrats, and turned the dial.

Numbers and show lists, below.

Let's start with Hannity's home station, WABC in NYC, which lost 45.3 percent of its prime audience.

Here's the weekday list of shows there:

12:00 a.m. - 1:00 a.m. - The John Batchelor Show
1:00 a.m. - 5:00 a.m. - Red Eye Radio
5:00 a.m. - 6:00 a.m. - 5:00am News Hour
6:00 a.m. - 10:00 a.m. - Imus in the Morning
10:00 a.m. - 12:00 p.m. - Geraldo
12:00 p.m. - 3:00 p.m. - Rush Limbaugh
3:00 p.m. - 6:00 p.m. - Sean Hannity
6:00 p.m. - 9:00 p.m. - Mark Levin
9:00 p.m. - 11:00 p.m. - Michael Savage
11:00 p.m. - 12:00 a.m. - The John Batchelor Show

Every one conservative and/or wingnut.

How about the shows on KABC in LA (down an alleged 61.9 percent):

12:00 a.m. - 5:00 a.m. - Red Eye Radio
5:00 a.m. - 9:00 a.m. - McIntyre In The Morning
9:00 a.m. - 10:00 a.m. - John Phillips
10:00 a.m. - 12:00 p.m. - Geraldo Rivera
12:00 p.m. - 3:00 p.m. - Sean Hannity
3:00 p.m. - 6:00 p.m. - Larry Elder
6:00 p.m. - 9:00 p.m. - Mark Levin
9:00 p.m. - 12:00 a.m. - Peter Tilden

Every one conservative and/or wingnut.

WLS in Chicago has a bit more local programming, so it's down "only" 47.6 percent:

12:00 a.m. - 4:00 a.m. - Red Eye Radio
4:00 a.m. - 4:30 a.m. - Wall Street Journal This Morning
4:30 a.m. - 5:00 a.m. - First Morning News
5:00 a.m. - 9:00 a.m. - Bruce Wolf & Dan Proft
9:00 a.m. - 11:00 a.m. - John Kass and Lauren Cohn
11:00 a.m. - 2:00 p.m. - Rush Limbaugh
2:00 p.m. - 5:00 p.m. - Roe & Roeper
5:00 p.m. - 6:00 p.m. - Sports Pregame Show
6:00 p.m. - 9:00 p.m. - Sean Hannity
9:00 p.m. - 12:00 a.m. - Mark Levin

Every one probably conservative and/or wingnut. (I don't know the local hosts, but these stations rarely confound their listeners by airing anything that's not conservative/wingnut.)

WJR in Detroit, featuring many of the usual suspects, is down 50.9 percent:

12:00 a.m. - 1:00 a.m. - Savage Nation
1:00 a.m. - 5:00 a.m. - Red Eye Radio Show
5:00 a.m. - 5:30 a.m. - News
5:30 a.m. - 9:00 a.m. - Paul W. Smith
9:00 a.m. - 12:00 p.m. - Frank Beckmann
12:00 p.m. - 3:00 p.m. - Rush Limbaugh
3:00 p.m. - 5:00 p.m. - Sean Hannity
5:00 p.m. - 7:00 p.m. - Mitch Albom
7:00 p.m. - 8:00 p.m. - Specials at 7
8:00 p.m. - 11:00 p.m. - Mark Levin
11:00 p.m. - 12:00 a.m. - Savage Nation

Again, every one probably conservative and/or wingnut.

Even the one slave-state station named by MRC, KCMO in Kansas City, Missouri, is down 52.9 percent with a mostly familiar lineup:

12:00 a.m. - 4:00 a.m. - Red Eye Radio
4:00 a.m. - 5:00 a.m. - The Wall Street Journal This Weekend
5:00 a.m. - 9:00 a.m. - KCMO Morning Show
9:00 a.m. - 11:00 a.m. - Dave Ramsey
11:00 a.m. - 2:00 p.m. - Mike Huckabee
2:00 p.m. - 5:00 p.m. - Sean Hannity
5:00 p.m. - 8:00 p.m. - Mark Levin
8:00 p.m. - 12:00 a.m. - Michael Savage

Of course, every one probably conservative and/or wingnut.

While the MRC joins Hannity in blaming Cumulus for these huge ratings losses in the most desired demographic, there is a clear pattern here of stations featuring major national radio wingnuts like Hannity, Limbaugh, Levin and Savage becoming less popular.

Maybe MRC/Hannity believe the local Cumulus hosts are to blame for this ratings disaster, and if they are as boring and repetitive as the national hosts, there may be a grain of truth in that.

Far more likely is that the conservative/wingnut radio shtick has little appeal to younger people who don't consider Obama a socialist/Communist/Kenyan usurper, who are a lot more interested in getting and keeping a decent job than in cutting taxes some more for billionaires, who will enjoy the health insurance security soon to be provided under the Affordable Care Act, who are not religious fanatics, who don't want to cut or privatize Social Security and Medicare, etc.

EMAIL TO A FRIEND X
Your Email has been sent.
You must add at least one tag to this diary before publishing it.

Add keywords that describe this diary. Separate multiple keywords with commas.
Tagging tips - Search For Tags - Browse For Tags

?

More Tagging tips:

A tag is a way to search for this diary. If someone is searching for "Barack Obama," is this a diary they'd be trying to find?

Use a person's full name, without any title. Senator Obama may become President Obama, and Michelle Obama might run for office.

If your diary covers an election or elected official, use election tags, which are generally the state abbreviation followed by the office. CA-01 is the first district House seat. CA-Sen covers both senate races. NY-GOV covers the New York governor's race.

Tags do not compound: that is, "education reform" is a completely different tag from "education". A tag like "reform" alone is probably not meaningful.

Consider if one or more of these tags fits your diary: Civil Rights, Community, Congress, Culture, Economy, Education, Elections, Energy, Environment, Health Care, International, Labor, Law, Media, Meta, National Security, Science, Transportation, or White House. If your diary is specific to a state, consider adding the state (California, Texas, etc). Keep in mind, though, that there are many wonderful and important diaries that don't fit in any of these tags. Don't worry if yours doesn't.

You can add a private note to this diary when hotlisting it:
Are you sure you want to remove this diary from your hotlist?
Are you sure you want to remove your recommendation? You can only recommend a diary once, so you will not be able to re-recommend it afterwards.
Rescue this diary, and add a note:
Are you sure you want to remove this diary from Rescue?
Choose where to republish this diary. The diary will be added to the queue for that group. Publish it from the queue to make it appear.

You must be a member of a group to use this feature.

Add a quick update to your diary without changing the diary itself:
Are you sure you want to remove this diary?
(The diary will be removed from the site and returned to your drafts for further editing.)
(The diary will be removed.)
Are you sure you want to save these changes to the published diary?

Comment Preferences

  •  4/8 Kabc shows are local. (6+ / 0-)

    They are cumulus and they really do such. I know a lot of people that either work there now or left in the last year.  Not one has anything good to say. If you work in radio and hear rumors that cumulus is buying your station you tend to get very worried for your job.

    Most of the people taking a hard line against us are firmly convinced that they are the last defenders of civilization... The last stronghold of mother, God, home and apple pie and they're full of shit! David Crosby, Journey Thru the Past.

    by Mike S on Mon Aug 19, 2013 at 08:18:32 PM PDT

  •  always good to hear about how wingnut radio (9+ / 0-)

    is dying.  can't come soon enough.

    "Don't Bet Against Us" - President Barack Obama

    by MRA NY on Mon Aug 19, 2013 at 08:24:45 PM PDT

    •  Unfortunately it is bringing the rest (4+ / 0-)
      Recommended by:
      MRA NY, devtob, mrsgoo, satrap

      of the format down with it.

      Most of the people taking a hard line against us are firmly convinced that they are the last defenders of civilization... The last stronghold of mother, God, home and apple pie and they're full of shit! David Crosby, Journey Thru the Past.

      by Mike S on Mon Aug 19, 2013 at 08:26:26 PM PDT

      [ Parent ]

      •  that does have it's downsides, but sometimes it (3+ / 0-)
        Recommended by:
        devtob, Eyesbright, satrap

        is both easier and better to tear down and rebuild than to try to renovate.

        "Don't Bet Against Us" - President Barack Obama

        by MRA NY on Mon Aug 19, 2013 at 08:28:17 PM PDT

        [ Parent ]

        •  Yeah. Those of us who work in the news/talk (1+ / 0-)
          Recommended by:
          devtob

          format thank you for your suggestion. We'll keep it in mind as we update our resumes.

          Most of the people taking a hard line against us are firmly convinced that they are the last defenders of civilization... The last stronghold of mother, God, home and apple pie and they're full of shit! David Crosby, Journey Thru the Past.

          by Mike S on Mon Aug 19, 2013 at 08:33:21 PM PDT

          [ Parent ]

      •  Yes. It is unfortunate. But what has been (6+ / 0-)

        supporting RWNJ radio -vs- progressive radio? Why hasn't progressive radio caught on? I am afraid the answer is monied benefactors -vs- a real capitalistic/free market. I was a huge Air America fan. But where did I listen? In my office on the web. No  AA on for my commute from Modesto to Pleasanton. F'n Rush was on though. I dunno. Maybe over the air radio is going the way of buggy whips. That would suck. But now that my commute is 60ft in the morning, I do not listen to radio. But I sure enjoy that rock-n-roll station out of Santa Rosa when we camp in Bodega Bay once a year! I truly do not know what the answer is. Feels like radio is turning into PBS. It is a charity, not a money maker anymore. And that sux. But maybe that is the new reality and progressives need to decide if it is worth donating to.

        if a habitat is flooded, the improvement for target fishes increases by an infinite percentage...because a habitat suitability index that is even a tiny fraction of 1 is still infinitely higher than zero, which is the suitability of dry land to fishes.

        by mrsgoo on Mon Aug 19, 2013 at 09:14:19 PM PDT

        [ Parent ]

  •  few people I still know in the industry says (12+ / 0-)

    radio is undergoing yet another transformation, away from talk in general and winger talk in particular. It seems they are finding sports radio draws equally large audiences while not begetting the  controversies winger radio does.  Campaigns like StopRush and FlushRush have ultimately proven to them that such grassroots efforts can be effective in driving away advertisers while sports radio does not have this problem.

    Look for talk radio to start dropping/replacing under-performing wingers and the survivors to get even nuttier to hold their dwindling audience  

  •  Notice I'm not crying (6+ / 0-)

    And am very happy all these programs have lost so many listeners.

    Never be afraid to voice your opinion and fight for it . Corporations aren't people, they're Republicans (Rev Al Sharpton 10/7/2011) Voting is a louder voice than a bullhorn.

    by Rosalie907 on Mon Aug 19, 2013 at 09:11:41 PM PDT

  •  Who the f**K listens to radio anymore? (2+ / 0-)
    Recommended by:
    devtob, JVolvo

    Seriously... The last generation that actually seriously listened to radio were the gen X'ers, and they haven't done that in at least 15 years.  Only old people actually listen to radio anymore, and they are dying  It's a shame that it is such a dying medium, but the big communication corps kiled it.  You'd think this would be a nice entry point for progressive talk or even just regular news, but the infrastructure is so incredibly expensive that it makes more sense to pursue Internet based communications which are much more affordable.  

    As the stations die off, it would be nice if local community organizations could take over, but the costs are simply too high.  Maybe they will drop as these radio conglomerates go bankrupt.  There is no way that a small FM or local AM station is worth the tens of millions that people ask for.

    GODSPEED TO THE WISCONSIN FOURTEEN!

    by LordMike on Mon Aug 19, 2013 at 10:34:16 PM PDT

    •  On the road in America (5+ / 0-)

      I live in Canada. I listen to CBC, which is--in my opinion--better than NPR, or possibly I just know it better so I know what programs to catch when.

      When I drive to the U.S., I take my own music and books on tape.

      American radio is maddening. There are a million versions of Christian radio, none for any other religion that I've come across. And then there is all the talk radio, mostly just the right-wing stuff.  

      So, LordMike, I'm with you on the point that people have probably more or less stopped listening to radio, except perhaps for traffic news during drive time.

    •  Obama's base - women and minorities (0+ / 0-)

      Hip-hop and other urban formats do very well and many stations have intense fan relationships. "Lite" and other classic hit formats are popular with women, particularly at work (remember, not everyone is allowed to stream music at work). In areas with large Hispanic populations, the various types of Hispanic formats are also very popular and have very strong fan relationships as well.

      In other words, just because you don't listen to radio doesn't mean no one else does.

      Hige sceal þe heardra, heorte þe cenre, mod sceal þe mare, þe ure mægen lytlað

      by milkbone on Tue Aug 20, 2013 at 05:15:18 AM PDT

      [ Parent ]

  •  A constant boring barrage of negativity (0+ / 0-)

    about sums up the content of right wing radio - emphasis on boring.

    I can't imagine any woman anywhere, but especially younger ones, listening to Rush after all the "slut" rants. Look at those line-ups - without relief, all older white male cranks! Frankly, life is just too short for anyone to subject themselves to that stuff voluntarily.

    “Human kindness has never weakened the stamina or softened the fiber of a free people. A nation does not have to be cruel to be tough.” FDR

    by Phoebe Loosinhouse on Tue Aug 20, 2013 at 05:32:44 AM PDT

  •  I Would Listen To Radio More If There Were Good (0+ / 0-)

    talk shows on - I only listen during my commute to work, and I usually listen to music stations. Occasionally I tune into PBS. I used to listen to Air America and Ed Schultz, but they do not broadcast in my area anymore. Occasionally I tune into right wing radio to see what the fake "outrage" of the day is, but I never listen for any length of time (can't stand the idiocy). My area has the usual lineup of right wing cranks - Rush, Hannity, and a local guy by the name of Howie Carr. The fact that the right wingers are losing their audience and ratings is good news.

  •  A whole lot of wishful thinking going on here (0+ / 0-)

    but unfortunately for all you whiny, vitriol spewing left wing-nuts, Hannity is still #2 in the nation behind Rush & all are still going strong.
    What devtob conveniently left out of the story is the fact that while Cumulus stations are losing listeners the Hannity & Rush time slots have dropped only by a fraction, ie: WABC dropped 45.3% while Hannity on that same channel dropped only 3.2%. Clearly it’s Cumulus’s overall programming, not Hannity that is losing listeners which is probably why he fired them, another inconvenient truth devtob left out.

    •  Wow, someone presumably from Bozell's (0+ / 0-)

      wingnut-welfare grift joined DKos just to make this comment and stick up for that "Great American" Sean Hannity.

      A public option for health insurance is a national priority.

      by devtob on Wed Aug 21, 2013 at 08:51:05 PM PDT

      [ Parent ]

Subscribe or Donate to support Daily Kos.

Click here for the mobile view of the site