So, what do you think?
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Zogby Online Survey (emailed with a link to begin
the survey 8/11/04):
Now I would like to ask you some questions about the presidential candidates of the 2004 elections.
Thinking about George W. Bush, what do you believe is his most significant accomplishment as president?
War in Iraq, September 11th, Health Insurance, Unemployment, Not sure, Refused
Thinking about George W. Bush, what is his most significant failure?
War in Iraq, September 11th, Health Insurance, Unemployment, Not sure, Refused
Do you or don't you like George W. Bush as a person?
Do you or don't you like John Kerry as a person?
I like him, Don't like him, Not sure, Refused
Thinking about the 2004 presidential election, do you believe that the winner will have a substantial influence on your personal life, or won't the election outcome matter much to you?
Yes, it will have an Impact, No, the outcome won't matter, Not sure, Refused
Thinking about the 2004 presidential race between George W. Bush and John Kerry, are you very satisfied with these choices, somewhat satisfied with the choices, or do you wish there were other candidates?
Very Satisfied, Somewhat satisfied, Wish for other candidates, Not sure, Refused
Do you believe that your vote for president will count this year, or won't your vote matter much in the final outcome?
Will count, Will not count, Not sure, Refused
Do you strongly agree, somewhat agree, somewhat disagree or strongly disagree with the following statement: "The government is controlled by a few persons who are looking out for their own self interests."
Strongly agree, Somewhat agree, Somewhat disagree, Strongly disagree, Not sure, Refused
Which of the following is more important to you?
Having a president who shares your values, Having a president whose economic policies enhance your personal finances, Having a president who will protect the country by any means necessary, Not sure, Refused
Do you believe that a president should emphasize the role of religious values in making his case to the voters, or is religion largely a private matter that should not be part of the public discourse?
The president should emphasize the role of religious values in making his case to the public , The president should keep his religious values separate from the public discourse, Not sure, Refused
Thinking about the Democratic and Republican parties this year, do you believe that there are significant differences between the two major parties' positions on the issues, or is it hard to find differences between them?
There are significant differences between the two major parties' positions on the issues
It's difficult to differentiate the two major parties' positions on the issues
There is a significant difference but both are wrong for the future of the country
Not sure
Refused
Which candidate, George W. Bush or John Kerry, most closely shares your values?
Which candidate, George W. Bush or John Kerry, would do a better job of upholding traditional family values?
Thinking about your own personal values, which statement comes closest to your own views:
There are eternal truths in life and individuals can discern between right and wrong,
My morality is a personal matter. No one else should judge what is right or wrong for my life,
Neither/ Not sure, Refused
Thinking about the September 11, 2001 terrorist attacks, what is the most important lesson you think the U.S. should take from this experience?
Statement A. The country needs to be prepared at all costs for a terrorist attack, and therefore should spend as much as necessary on national defense?
Statement B. The U.S. should seek international alliances and promote citizen exchanges and better understandings between different cultures in order to prevent such attacks in the future?
Neither, Not sure, Refused
Regarding marriage, which of the following statements come closer to your opinion?
Statement A. The state and federal governments should recognize a marriage between two persons of the same sex in exactly the same way that the government recognizes a marriage of a traditional heterosexual couple.
Statement B. The state and federal governments should offer equal legal benefits to any two persons of the same sex who live together, and who seek recognition from their state, by granting this couple a license to a civil union.
Statement C. The state and federal governments should only recognize marriage between a man and a woman and no other pair should receive equal legal benefits.
Please tell me if you strongly agree, somewhat agree, somewhat disagree, or strongly disagree with each of the following.
"Everything changes so quickly these days that I often have trouble deciding which are the right rules to follow."
"We were better off in the old days when everyone knew just how they were expected to act."
"Many things our parents stood for are going to ruin right before our eyes."
"What is lacking in the world today is the old kind of friendship that lasted for a lifetime."
"I feel left out of things going on around me."
Now I have a few questions about a variety of subjects
What is more important to you - pro-life or pro-choice?
What is more important to you - pro-gun or gun control?
What is more important to you - gay rights or don't ask-don't tell?
Who would you most like to have a beer with - George W. Bush or John Kerry?
Do you more often drink Coke or Pepsi?
What is your astrological sign?
Capricorn (December 22 - January 20)
Aquarius (January 21 - February 19)
Pisces (February 20 - March 20)
Aries (March 21 - April 20)
Taurus (April 21 - May 20)
Gemini (May 21 - June 21)
Cancer (June 22 - July 22)
Leo (July 23 - August 22)
Virgo (August 23 - September 22)
Libra (September 23 - October 23)
Scorpio (October 24 - November 22)
Sagittarius (November 23 - December 21)
Not sure
Refused
When viewing the world, do you look at things locally or globally?
Did you attend public school or private school for K through 12?
Did you attend a state university or college or a private university or college?
What is more important to you - what is going on in Main Street or what is going on in Wall Street?
Where are you more likely to shop - Wal-Mart or JC Penny's
What is your favorite ice cream flavor - vanilla, chocolate, or strawberry?
Which one of the following brands of ice cream are you more likely to buy - Ben and Jerry's or Hagen Daas?
Do you consider yourself a dog person or a cat person?
Do you watch VHS or DVD movies at home?
Which of the following would you be more likely to order at a restaurant - steak, pasta, or salad?
Which channel do you watch most often for news - CNN, Fox, MSNBC, NBC, ABC, CBS?
Where are you more likely to purchase coffee - Starbucks or Dunkin Donuts?
Where would you rather swim - in a pool or in a lake?
Who would you more likely vote for for president - the Tin Man, who is all brains and no heart or the Scarecrow, who is all heart and no brain?
Do you drive a foreign- or domestic-made car?
Which would you rather watch on television - football or baseball?
What is more important to you - working hard and fulfilling your responsibilities or doing things that give you joy or pleasure?
What is more important to you when you vote: your religion or ethnicity?
Do you prefer to read your news from the newspaper in print or on the Internet?
Do you prefer shopping at Wal-Mart, or at a third generation family-owned business?
Who do you think was the greatest President: George Washington or Abraham Lincoln?
Which of the following do you feel promotes a philosophy you identify with more: pro-private sector or pro- government sector
What type of music do you prefer? Hip-Hop? Jazz? Classical? Rock? Alternative? Country?
Have you seen the movie The Passion of the Christ?
Have you seen the movie Fahrenheit 911?
Which of the following do you support: pro-union or open shop?
Are you always late or early?
Do you consider yourself to be pro-environment or pro-development?
How long do you think about a purchase before you buy?
Do you smoke cigarettes?
Do you prefer Nike or Reebok sneakers?
Who has better french-fries, McDonald's or Burger King?
Are you on a "Carbs" or "no carbs" diet?
The following is a list of goals that often cause conflict and debate within American society. For which of the following goals do you feel so strongly that you would be willing to fight for them?
(Choose all that apply.)
A prosperous America
A powerful America
A respected America
A tolerant America
A moral America
A safe America
An America that protects individual freedom
A humanitarian America
None
Don't Know
Refused
How likely do you think that the 2004 presidential election outcome could be disputed?
Very likely, Somewhat likely, Not very likely, Not at all likely, Not sure, Refused
How easy or difficult would it be for our country to overcome a disputed election so that whoever is declared the winner can govern effectively?
Very easy, Somewhat easy, Somewhat difficult, Very difficult, Not sure, Refused
If the winner in the 2004 presidential election is elected by a "razor-thin" margin, how willing would you be to support the new president if he is not the candidate you voted for?
Very willing, Somewhat willing, Not at all willing, Not sure, Refused
Which three of the following institutions or groups do you think is most responsible for the serious problems and challenges we face as a country today?
Choose up to three.
Executive Branch
Senate
Congress
Political parties
Local government
Education
Unions
Special interest groups
Courts
Media
Citizens
Voters
Religious institutions
Corporate America
None
Don't Know
Refused
The following is a list of issues that often cause conflict and debate within American society. On which of these issues would you be willing to compromise your beliefs and values a little, to find common ground among all Americans?
(Choose all that apply.)
Abortion
Raising taxes
War on terror
Death penalty
Affirmative action
Separation of church and state
Affordable health care
Gun control
Gay marriage
Now for the same list of issues that often cause conflict and debate within American society, which issues would you draw a line in the sand, refusing to compromise your beliefs and values about what's right for America?
(Choose all that apply.)
Abortion
Raising taxes
War on terror
Death penalty
Affirmative action
Separation of church and state
Affordable health care
Gun control
Gay marriage
None
Don't Know
Refused
Which of the following American institutions do you think is most prepared and able to undertake its mission?
CIA
NSA
Homeland Security
Pentagon
UN
Congress
Executive Branch
Courts
None
Not sure
Refused
Which of the following do you prefer for skincare products?
Avon
Ole
Clinique
Neither/Not sure
Refused
Which of the following do you prefer for color?
Maybeline
Loreal
Revlon
Avon
Neither/Not sure
Refused
Which of the following do you prefer for fragrance?
Cote
Avon
Neither/Not sure
Refused
Which of the following do you prefer for office supplies and merchandise?
Office Depot
Office Max
Staples
Neither/Not sure
Refused
Which of these financial institutions would you choose for personal banking?
Washington Mutual
Bank of America
Wells Fargo
Chase
Small independent, local bank
Neither/Not sure
Refused
Which of these financial institutions would you choose for a home mortgage?
Washington Mutual
Bank of America
Wells Fargo
Chase
Small independent, local bank
Country Wide
Web-based business
Neither/Not sure
Refused
Which of the following jewelry stores do you prefer?
Zales
Kay
Jarods
Helzberg
Boutique stores
Neither/Not sure
Refused
Where do you prefer to buy your jewelry?
Malls
Free-standing store
Online
Open air shopping village
Neither/Not sure
Refused
For which of the following values do you feel the most strongly, meaning it would trigger an intense reaction if a friend or associate made comments that you found offensive?
(can select only one)
Individual freedom/Live and let live
Traditional values
Protecting America at all costs
Being a respected member of the world community
Being the number one super power
Unlimited economic growth for America
Protecting our civil liberties
Fairly utilizing the world's resources
Not sure
Refused
Using the same list of values, which value are you most likely to use criteria to let someone inside your inner circle? Someone who shares your value of...?
Individual freedom/Live and let live
Traditional values
Protecting America at all costs
Being a respected member of the world community
Being the number one super power
Unlimited economic growth for America
Protecting our civil liberties
Fairly utilizing the world's resources
Not sure
Refused
Now for the same list, which one are you most likely to be an ACTIVIST and volunteer your time, money, and energy to either promote, support, or defend?
Individual freedom/Live and let live
Traditional values
Protecting America at all costs
Being a respected member of the world community
Being the number one super power
Unlimited economic growth for America
Protecting our civil liberties
Fairly utilizing the world's resources
Not sure
Refused
Which of these same values do you feel requires our systems to be RADICALLY changed, in order to enforce the value throughout American Society?
Individual freedom/Live and let live
Traditional values
Protecting America at all costs
Being a respected member of the world community
Being the number one super power
Unlimited economic growth for America
Protecting our civil liberties
Fairly utilizing the world's resources
Not sure
Refused
For which of the following values do you feel most CONFIDENT and EMPOWERED to overcome the personal challenges you face because of issues related to it?
Individual freedom/Live and let live
Traditional values
Protecting America at all costs
Being a respected member of the world community
Being the number one super power
Unlimited economic growth for America
Protecting our civil liberties
Fairly utilizing the world's resources
Not sure
Refused
Are you or is anyone in your household a member of a union?
Are you a parent or guardian of a child under 17 who is living at home?
Which of the following best describes your marital status?
Married
Single, never married
Divorced/widowed/separated
Civil union/domestic partnership
Not sure
Refused
Would you consider yourself to be a member of the "investor class?"
Have you or anyone in your immediate family lost a job due to corporate downsizing within the past year?
Have you or anyone in your immediate family lost a job due to outsourcing jobs to countries overseas within the past year?
Are you or anyone in your immediate family afraid of losing a job within the next year?
Are you or anyone in your immediate family working at a job that pays less than an immediate previous job?
Do you consider yourself a NASCAR fan?
Which of the following best represents your household income last year before taxes?
Less than $15,000
$15,000-24,999
$25,000-34,999
$35,000-49,999
$50,000-74,999
$75,000 or more
Refused
Are you male or female.
[I forgot to copy a page - It asked about your religion, age, maybe something else.]
Do you work outside the home for wages?
What is your Zip Code?
The end!
