I was just over at FiveThirtyEight, which I read compulsively, and I was bothered by the McCain ad that's been running at the top of the page.
Of course I don't care that 538 is letting it run there-- by all means, Nate, do take that Republican money and run with it. It's the text of the ad I can't stop thinking about:
Obama TALKS BIG on Equal Pay for Women
--as a disembodied Obama head, eyes askance with an ominous shadow darkening his brow to better convey the appearance of a scowl, actually floats across the screen--
But the Women in His Office Make $0.83 on the Dollar. Obama All Talk LEARN MORE
To click on the thing, of course, is to be directed to the McPailin campaign page. If the pseudo-Ebonics of the ad itself aren't enough to clue you in: you're going to lose brain-cells if you even attempt to follow the logic of this gambit.
So why does this ad feel like deja-vu?
It just hit me: because it completely rips off the theme of an anti-McCain ad that's been out for a couple weeks now-- a Wakeup Walmart ad highlighting McCain's slimy work against Equal Pay legislation in the Senate:
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