Unless you've been living under a rock for a while, you know that the Republican party is going through a major identity crisis.
I don't need to provide a lot of links or quotes on that. We've all heard time and again how the Rep's are trying to "re-brand" themselves, how they're looking for a new "message", a new leader...
In other words, they're lost.
So what does that have to do with us here on DKos? A HELLUVA LOT!
If we're smart, that is.
We need to strike while the iron is hot.
If they can't tell the world who they are and what they stand for, then we should. We need to "brand" them before they have a chance to brand themselves.
And by branding I don't mean just the occasional pic of our Goposaur appearing here on DKos where only Kossacks get the joke, (no offense to anyone here I hope, I think that's a good start but it doesn't go far enough).
Here's the deal: The Republicans have dropped the ball, the field is wide open, and we're missing a huge opportunity to score- and not just for one election, but for generations to come- if we don't take it and run with it.
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