I've been reading diaries all morning about how Sarah Palin is such a bad pick. Wake up Kossacks, McCain and his Rovian team have just fired a brilliant salvo against the Democrats.
-Palin completely redefines the media narrative. The traditional media will be buzzing about this unknown quantity for days. There will be much more interest in the Republican Convention as reporters flock around the photogenic Governor.
-Palin soothes the fears of those Republicans who think John McCain is not conservative enough.
-She will attract the women who cannot bring themselves to vote for Obama and could make a serious dent in that demographic.
-She nullifies Joe Biden's attack capabilities as he might come off looking like a bully in the debates.
Remember, the Republican campaign is always about superficiality. This is slam dunk superficially.
What we can do, is take this pick dead seriously, and work our butts off.
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