Skip to main content

What do you do when the vast majority of Americans, of all ages and political stripes, disagree with you?  If you’re part of the well-financed anti-Social Security, Medicare lobby, you simply spend a portion of your billion dollar investment on a massive nationwide advertising campaign designed to convince Americans that cutting middle-class benefits is as American as…let’s see…McDonald’s hamburgers.
Burson-Marsteller subsidiary Proof Integrated Communications has launched a massive campaign for the Fix the Debt organization. The campaign includes images that are parody recreations of well-known advertising slogans with taglines like “I'm fixin' it,” “Got debt?” and “Just fix it.” Johanna Schneider, MD of Burson's DC office, said this is the biggest public policy campaign she has seen in some time.
This new campaign is in addition to the PR blitz already underway led by PR agencies DCI Group, Glover Park Group, and Dewey Square Group, which is also paid for by the same Pete Peterson funded anti-entitlement campaign.

How ironic that as Alan Simpson continues to attack seniors’ groups like ours for daring to represent their membership (and at $12 per year membership you can be sure we don’t have a billion dollars to spend) his big business and Wall Street funded “Fix the Debt” campaign is preparing an all-out advertising onslaught geared to buy the debate and silence the middle-class Americans who will actually pay the price for their failed fiscal policies. Representing seniors -- BAD, representing big business -- No problem!

The American people simply don’t believe cutting Social Security benefits for a senior living on an average $14,000 while lowering tax rates for corporations and the wealthy is fiscally responsible.  They don’t believe the nation’s disabled, veterans, survivors and their families should pay the price for a deficit Social Security didn’t create.

However, as we’ve already seen,  this Wall Street backed propaganda campaign has succeeded  in  convincing many on Capitol Hill that if millionaires lose even a penny of their tax cuts then the middle-class and poor must pay an even bigger price.

The question is will this massive ad blitz fool the American people into accepting massive benefit cuts with their fries?

Originally posted to NCPSSM on Mon Dec 17, 2012 at 10:12 AM PST.

Also republished by Social Security Defenders.

Your Email has been sent.
You must add at least one tag to this diary before publishing it.

Add keywords that describe this diary. Separate multiple keywords with commas.
Tagging tips - Search For Tags - Browse For Tags


More Tagging tips:

A tag is a way to search for this diary. If someone is searching for "Barack Obama," is this a diary they'd be trying to find?

Use a person's full name, without any title. Senator Obama may become President Obama, and Michelle Obama might run for office.

If your diary covers an election or elected official, use election tags, which are generally the state abbreviation followed by the office. CA-01 is the first district House seat. CA-Sen covers both senate races. NY-GOV covers the New York governor's race.

Tags do not compound: that is, "education reform" is a completely different tag from "education". A tag like "reform" alone is probably not meaningful.

Consider if one or more of these tags fits your diary: Civil Rights, Community, Congress, Culture, Economy, Education, Elections, Energy, Environment, Health Care, International, Labor, Law, Media, Meta, National Security, Science, Transportation, or White House. If your diary is specific to a state, consider adding the state (California, Texas, etc). Keep in mind, though, that there are many wonderful and important diaries that don't fit in any of these tags. Don't worry if yours doesn't.

You can add a private note to this diary when hotlisting it:
Are you sure you want to remove this diary from your hotlist?
Are you sure you want to remove your recommendation? You can only recommend a diary once, so you will not be able to re-recommend it afterwards.
Rescue this diary, and add a note:
Are you sure you want to remove this diary from Rescue?
Choose where to republish this diary. The diary will be added to the queue for that group. Publish it from the queue to make it appear.

You must be a member of a group to use this feature.

Add a quick update to your diary without changing the diary itself:
Are you sure you want to remove this diary?
(The diary will be removed from the site and returned to your drafts for further editing.)
(The diary will be removed.)
Are you sure you want to save these changes to the published diary?

Comment Preferences

Subscribe or Donate to support Daily Kos.

Click here for the mobile view of the site