...none of the news outlets specify his race in the headline. They just say "man", or "shooter", or use the person's name. Whereas headlines and ledes traditionally make the race of perpetrators of color very clear, I usually have to strain to identify the racial makeup of white criminals in news stories. This strikes me as an interesting contradiction:
The typical mass murderer is a socially isolated white man in his 30s or 40s. He has no criminal record, but his life has been marked by failure and frustration, and he decides that his family, boss or co-workers must pay with their lives.So yea, I'm making this about race. Either don't mention it at all, or mention it uniformly. By way of bonus, I'll say that, save for three aberrations in the Beltway Snipers, and Wayne Williams in the 70s, and the Grand Rapids shooter, socially isolated black men don't go on rampages or shooting sprees; they don't blow up buildings or slaughter teens in high school cafeterias; they don't terrorize movie theaters or kill small children en masse.