Skip to main content

Erin Gloria Ryan at Jezebel takes some well-deserved pokes at the racist idjits at Club Sun Tanning Salons who pushed this theme:
In honor of Thanksgiving, a chain of tanning salons in Alabama and Florida has launched a holiday-themed ad campaign that is both offensively stupid and stupidly offensive. "The Indians brought more than just 'CORN' to the first Thanksgiving," reads the copy, "they brought SEXY 'COLOR'!" Ugh, the unnecessary quotation marks. Ugh, the insensitivity. Ugh, the idea of indoor tanning. I feel like I'm getting brain cancer. [...]

As you can see, Sexy Indian is also wearing authentic fringed stilettos, which historians agree is part of the traditional dress of Sexy Indians when they taught Sexy Pilgrims how to tan back in History Days. After the tanning sesh, Sexy Indian and Sexy Pilgrim had a traditional Sexy Girl-On-Girl Makeout To Get The Boys' Attention. Then, the traditional Thanksgiving pube waxing. Then, sexy genocide, and hundreds of years of sexy exploitation of the sexy Indian women's daughters and granddaughters by the descendants of the Sexy Pilgrim, the sexy scars of which still linger to this day in Sexy American culture.

Ye gods.

Late Wednesday, David Arnett, Club Sun's marketing director, removed the ad from the company's website and Facebook homepage and posted a nopology in which he claimed:

In response to the recent post from, the ad I created showing a Native American and Pilgrim in costume was in no way intended to be offensive or racist. I sincerely apologize if it offended anyone. I myself am Native American and I am very proud of my heritage and skin tone. The thought process behind the ad was simply a play on my own sexy 'color'. Again, I apologize for any offense and misunderstanding.
No, David, there was no misunderstanding. We caught your meaning right away.

It's not an "if" you offended anyone. You did. Period. Your nopology doubled down on the offensiveness. What's pathetic is that you didn't see anything wrong with your ad in the first place. If you really do have Indian ancestors, you ought to be apologizing to them. And your mother, too.

••• ••• •••

UPDATE: As it turns out, not only is David Arnett not really sorry, he also didn't really remove the offensive ad from the company's web site, as you can see by clicking on it and scrolling down. And just in case he scrubs it, this is what that section of the page looked like at 7:40 p.m. Pacific Time:

Originally posted to Meteor Blades on Wed Nov 06, 2013 at 06:28 PM PST.

Also republished by RaceGender DiscrimiNATION.

Your Email has been sent.
You must add at least one tag to this diary before publishing it.

Add keywords that describe this diary. Separate multiple keywords with commas.
Tagging tips - Search For Tags - Browse For Tags


More Tagging tips:

A tag is a way to search for this diary. If someone is searching for "Barack Obama," is this a diary they'd be trying to find?

Use a person's full name, without any title. Senator Obama may become President Obama, and Michelle Obama might run for office.

If your diary covers an election or elected official, use election tags, which are generally the state abbreviation followed by the office. CA-01 is the first district House seat. CA-Sen covers both senate races. NY-GOV covers the New York governor's race.

Tags do not compound: that is, "education reform" is a completely different tag from "education". A tag like "reform" alone is probably not meaningful.

Consider if one or more of these tags fits your diary: Civil Rights, Community, Congress, Culture, Economy, Education, Elections, Energy, Environment, Health Care, International, Labor, Law, Media, Meta, National Security, Science, Transportation, or White House. If your diary is specific to a state, consider adding the state (California, Texas, etc). Keep in mind, though, that there are many wonderful and important diaries that don't fit in any of these tags. Don't worry if yours doesn't.

You can add a private note to this diary when hotlisting it:
Are you sure you want to remove this diary from your hotlist?
Are you sure you want to remove your recommendation? You can only recommend a diary once, so you will not be able to re-recommend it afterwards.
Rescue this diary, and add a note:
Are you sure you want to remove this diary from Rescue?
Choose where to republish this diary. The diary will be added to the queue for that group. Publish it from the queue to make it appear.

You must be a member of a group to use this feature.

Add a quick update to your diary without changing the diary itself:
Are you sure you want to remove this diary?
(The diary will be removed from the site and returned to your drafts for further editing.)
(The diary will be removed.)
Are you sure you want to save these changes to the published diary?

Comment Preferences

Bob Johnson, norm, Angie in WA State, Brainwrap, Gooserock, greenbird, dengre, mrhelper, eeff, sponson, cskendrick, BlackSheep1, highacidity, roses, PeteZerria, navajo, dksbook, SneakySnu, Barbara Morrill, Moody Loner, NYC Sophia, churchylafemme, betson08, Chris Reeves, randallt, bloomer 101, Bluesee, marina, blueyedace2, democracy inaction, citizenx, YucatanMan, Laurence Lewis, lotlizard, kaliope, begone, Knucklehead, poco, Patriot Daily News Clearinghouse, myboo, edwardssl, dopper0189, bastrop, raptavio, Marcus Tullius, Gottlieb, yojimbo, JVolvo, sceptical observer, Clive all hat no horse Rodeo, blueoregon, Ian Reifowitz, pgm 01, BeninSC, Debs2, Mary Mike, la urracca, second gen, gchaucer2, Wreck Smurfy, Got a Grip, Azubia, fb, JeffW, OleHippieChick, tofumagoo, mayim, Karl Rover, maggiejean, prettygirlxoxoxo, Louisiana 1976, dharmasyd, cantelow, WakeUpNeo, moviemeister76, Tortmaster, citisven, catilinus, Just Bob, smileycreek, rb137, politik, Anima, KentuckyKat, mookins, Polly Syllabic, mjbleo, renzo capetti, JoanMar, paradise50, ericlewis0, Oh Mary Oh, Actbriniel, indubitably, no way lack of brain, kerflooey, implicate order, BlueJessamine, Hatrax, NormAl1792, lupinella, mrsgoo, badscience, Ojibwa, peregrine kate, Andrew F Cockburn, Vatexia, hulibow, IndieGuy, Eric Nelson, congenitalefty, Horace Boothroyd III, peachcreek, belinda ridgewood, lunachickie, sexgenderbody, oldpotsmuggler, Glen The Plumber, remembrance, weck, Aunt Pat, howabout, northerntier, GreenMother, Avilyn, BadKitties, Rich Lyles, dannyboy1, Dodgerdog1, kkkkate

Subscribe or Donate to support Daily Kos.

Click here for the mobile view of the site