With Willard's admission that he wants to fire police and firefighters, it's time for a vicious take no prisoners ad using the starkest imagery imaginable:
9/11
If anyone reading this knows some of the Priorities USA people, get this idea to them STAT.
Jump below the Itzl for the ad
It begins with solemn music and the voice over
"On the worst day in American history (cue picture of smoke and the Towers) we as a nation looked for heroes and found them. (cue montage of police and firefighters on 9/11). They were there for us in our hour of need. Now, states and cities all over the country are laying our heroes off because of budget cuts. President Obama has a plan to put our heroes back to work.
(cut to ominous dark music)
But Mitt Romney wants to fire more of our heroes (cut to Romney clip of him saying that on Friday). He doesn't believe they are worthy of our respect. He thinks they are just burdens on society. Tell Mitt Romney in November that you stand with our heroes (cut to firefighter in full dress uni with flags in the background)