The trade publication, Radio Ink, is reporting that Cumulus will renew its arrangement with Rush Limbaugh, except in the Big Apple. Cumulus is also adding Michael Savage Weiner in place of Sean Hannity in afternoon drive time.
Industry sources very close to the negotiations confirmed to Radio Ink late last night that Rush Limbaugh will not be leaving Cumulus stations when his contract is up at the end of this year. The one exception will be in New York City where Limbaugh will switch from WABC to Clear Channel's WOR-AM. A deal between Cumulus and Limbaugh, who is syndicated by Clear Channel owned Premiere Radio Networks, was struck when Premiere agreed to unbundle Limbaugh and Sean Hannity, according to sources.
In place of
Hannity, Cumulus will air Michael Savage Weiner during the afternoon drive time. Hard to say that's an improvement. It will be interesting to see whether Savage Weiner will throttle back his vitriol. I doubt that he will.